Kategorie 5.4 Instrumente ONLINE-KOMMUNIKATION UND SOCIAL MEDIA
you and me – A truly social intranet.
Einreicher: Deutsche Telekom, T-Systems Multimedia Solutions Dresden
Deutsche Telekom used social media for internal communication sooner than other companies. 2012 we launched TSN, you and me’s immediate predecessor. In 2015 the transfer of the Executive Board’s pages from the intranet to the TSN made it clear that we were merging the classical intranet with the benefits of modern social collaboration tools – for more exchange, more participation, better collaboration and greater openness in the company, as underscored by the Group’s new home pages. The aim is to bring about more effective collaboration and with it a cultural change towards an agile enterprise that is actively paving the way to digitization.